WE facilitate growth of the industry

在文創產業發展處(CCIDA)(前稱「創意香港」)的資助及支援下,AIM 積極推動多項支援計劃,以促進香港創意產業的發展。

HK Digital Advertising Start-ups x Publishing (Writers)
Promotion Support Scheme
香港初創數碼廣告企業x出版宣傳支援計劃

Designed to cultivate local digital advertising creative talents and explore new avenues of promotion for local writers, this support program (Ad x Pub), through funding and professional mentorship, aims to assist local startup digital advertising companies in designing and producing digital advertising campaigns for emerging local writers and their published works. It boosts the exposure of participating writers and promotes a reading culture to the public. With strong support from the industry, the support program has entered its seventh edition in 2024-2025.

旨在培育本地數碼廣告創意人才,同時為本地作家開拓宣傳新路向。支援計劃透過提供資助及專業導師的指導,幫助本地初創數碼廣告企業為本地新晉作家及其指定出版著作設計、製作及執行一系列數碼廣告宣傳活動,藉此增加參與作家及其著作的曝光率,並且向大衆推廣閱讀文化。第七屆支援計劃於2024-2025年舉行。

Hong Kong Digital Advertising Industry
Fresh Graduate Support Scheme
香港數碼廣告業新畢業生支援計劃

GSS aims at encourage digital advertising companies to employ and train fresh graduates who aspire to develop their career in the industry and fostering the development of the digital advertising industry by nurturing more well-equipped digital advertising talents. The support scheme is organized for the seventh time from 2022 to 2025.

支援計劃鼓勵數碼廣告公司僱用及培訓有意於業界發展的畢業生,並透過培育更多數碼廣告創意人才,從而促進數碼廣告產業的發展。第七屆支援計劃於2022至2025年舉辦。

Microfilm Production Support Scheme (Music)
微電影「創+作」支援計劃(音樂篇)

This scheme (MXM) supports newly established advertising production companies and emerging directors by providing funding, professional guidance, training, and promotion, enabling them to create microfilms that highlight creativity and talent. It also offers opportunities for local singers to participate in the microfilms, showcasing their songs and providing on-screen performances and publicity. Over the past 12 editions, nearly 300 advertising production companies and numerous artists—including leading and supporting performers—have benefited from the scheme. The support program has entered its thirteenth edition in 2025. 

該計劃旨在為新成立的廣告製作企業及其新晉導演提供製作資金、專業指導、培訓及宣傳支援,協助他們創作原創微電影,展現創意與才能。此外,亦邀請本地歌手參與微電影演出,並提供機會讓其歌曲於相關微電影中使用,藉此增加其幕前曝光及宣傳渠道。過往十二屆共惠及近三百間廣告製作企業及多位歌手(包括主演及參演者)。MXM13第十三屆支援計劃於2025下半年舉辦。